Only 1 in 5 CEOs report satisfaction with their strategies in 2020, According to Study by (X)
SAN DIEGO; Nov. 23, 2020 — COVID-19 made 2020 the year of the strategy pivot, and independent San Diego State University survey research commissioned by (X) shows how enterprise leaders are evaluating their pivots and providing lessons for improved strategy performance in 2021. Data collected from more than 100 U.S. CEOs and other corner suite […]
Forbes Names (W)right On Communications to 2021 Best PR Agencies List
SAN DIEGO; Oct. 30, 2020 — (W)right On Communications, Inc. a leading public relations agency headquartered in California, has been named to Forbes’ Best PR Agencies of 2021 list. From among about 12,000 PR firms across the nation of which 5,000 were nominated, (W)right On was named among the Top 200. Of these, (W)right On […]
(X) Blends Business and Communications Consulting Services to Speed Clients’ Post-Pandemic Recoveries
(W)right On Communications and Excelerate join forces to bring business leaders a turnkey team of cross-functional experts to plan and implement their 2020 and 2021 priorities SAN DIEGO; June 2, 2020 — San Diego-based (W)right On Communications, Inc. and Excelerate, LLC have created a joint venture, (X), to help organizations navigate the new normal emerging […]
No Shortcuts to PR Glory, Then or Now
By Julie Wright—President and Founder Twitter: @JulieWright How PR Worked Before the Internet… I started out in PR before the Internet or email. It was the era of fax machines, the Yellow Pages and 400-page media directories that you combed through to research and build your media lists. There were few shortcuts on the way […]
3 PR & Marketing Tactics to Dump in 2017
By Julie Wright—President and Founder Twitter: @JulieWright Out with the old. In with the new! What stale PR and marketing tactics will you shed in 2017? I’ve got a few on my naughty list this holiday season. They’re activities that perhaps at one time were strategic but now are automatic things PR and marketing professionals […]
Write Your PR for Robots AND Humans
By Kat Beaulieu, Communications Strategist Whether you call it a press, news or media release or a press statement, it’s all the same thing—it’s the communication piece aimed at hooking the media onto your story. Far from being a relic relegated to our past, the press release lives on as an important tool in a […]