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Our Work

Case Studies

Look below for examples of the passion and creativity that drive our expert team every day.

Higher Education PR & Marketing

Higher Education PR & Marketing

(W)right On Communications implemented a series of higher education PR and marketing changes for Extended Learning at California State University San Marcos to measurably improve outcomes and boost student enrollment.
Achieving Tourism Results through Human Interest

Achieving Tourism Results through Human Interest

After years of confusion, our team helped the San Diego Tourism Marketing District clarify its vital role in the community and show residents the importance of tourism.
Overwhelming Demand for City Sustainability Toolkit

Overwhelming Demand for City Sustainability Toolkit

We created and launched La Mesa’s DIY Energy Saving and Sustainability Toolkit program. So popular with residents, the City needed a waiting list.
Award-winning B2B Product Launch

Award-winning B2B Product Launch

When EVS asked our team to help it shake up the supply chain market with its mobe3™ software, we answered the call with 34 pieces of earned coverage and more.
Community Engagement to Support Agritourism

Community Engagement to Support Agritourism

In 2017, land development threatened Oceanside’s rich agricultural heritage. City leaders enlisted our team to show residents and visitors the value of agritourism.
Utah Media for California Beach Town

Utah Media for California Beach Town

When Oceanside asked us to draw Salt Lake vacationers to its beaches, it sure wasn’t expecting a viewership of almost a million, but that’s exactly what the City got.
PR for Inspired Senior Living Provider

PR for Inspired Senior Living Provider

WESTliving wanted greater awareness for its world-class senior care and promise of “inspired aging.” We earned WESTliving a potential audience of 91 million.
Positive Rebrand for Orange County Health Center

Positive Rebrand for Orange County Health Center

AIDS Services Foundation needed a new image to reflect its evolving role in its community. The provider asked our team to tell its story with compassion and grace.
Approaching 10,000 Leads for Tenaya Lodge

Approaching 10,000 Leads for Tenaya Lodge

Yosemite’s Tenaya Lodge needed to raise awareness about its new outdoor activities and luxury cabins. Our campaign secured Tenaya nearly 10,000 leads and much more.
1500% Media Growth for Global B2B Brand

1500% Media Growth for Global B2B Brand

Zodiac Pool Systems needed to differentiate itself to make a bigger splash in the pool industry. We earned Zodiac space through massive media and social media growth.
Community Support for Real Estate Developer

Community Support for Real Estate Developer

After a century of building San Diego, real estate developer H.G. Fenton Company called on our team to keep its tenants, employees and communities flourishing.
Inspiring Sustainability through Smart City Storytelling

Inspiring Sustainability through Smart City Storytelling

Chula Vista asked for our help inspiring middle schoolers to be environmentally conscious. We provided a visual and educational wonder to wow kids of all ages.
Measurable PR Results for the City of Encinitas 

Measurable PR Results for the City of Encinitas 

When Encinitas asked for community outreach support, we gave the city a community partner, with a comprehensive communications plan and lower PR costs on top.
Measurable Media Results for Craft Brewing PR

Measurable Media Results for Craft Brewing PR

When developer H.G. Fenton Company needed a savvy brand image to pair with its new craft brewing facility, we delivered it–along with a keg-load of media mentions.
Comprehensive Rebranding Campaign for Nonprofit

Comprehensive Rebranding Campaign for Nonprofit

Corporate Directors Forum, a leadership development nonprofit, asked us to refresh and modernize its image. We responded with a full website and brand redesign.
Positive Reception for a Controversial Memoir

Positive Reception for a Controversial Memoir

Years after she worked for disgraced San Diego mayor Bob Filner, attorney Lee Burdick asked our term to help her share her perspective in a new memoir.
Winning Weekday Stays for Desert Resort & Spa

Winning Weekday Stays for Desert Resort & Spa

La Casa del Zorro Spa & Resort had trouble attracting weekday guests. We created a weekday spa package that doubled del Zorro’s spa revenue over four months.
Award-Winning Influencer Relations Campaign

Award-Winning Influencer Relations Campaign

Delaware North’s media familiarization event needed increased exposure, and we gave it to them with a first-ever, award-winning influencer campaign.
Evolving Results for Innovative Tech Company

Evolving Results for Innovative Tech Company

When Evolve Controls looked to rebrand itself as a software developer, we leveraged the company’s already-excellent reputation into 32 million media impressions.
Community Engagement Success for Nonprofit

Community Engagement Success for Nonprofit

Encinitas’s E3 Cluster, a group of local nonprofits, needed community support for its traffic calming plan. We won E3 support from residents and city leaders alike.
Driving a Record Year for National Parks

Driving a Record Year for National Parks

We seized the opportunity when our client partner Delaware North took over concessions at King’s Canyon, uniting the brand’s ventures to put heads in beds.
Award-Winning Campaign for Oro Imperial Tequila

Award-Winning Campaign for Oro Imperial Tequila

When Oro Imperial prepared to launch its new sipping tequila, it was unsure of how to stand out from the crowd. We helped the brand craft an award-winning identity.
Monumental Media Results for City Hospital

Monumental Media Results for City Hospital

Over more than a decade of support, our team has helped Tri-City Medical Center tell its story of community involvement and excellent patient outcomes.
National Media Exposure for Special Event

National Media Exposure for Special Event

The Queen Mary’s “Shipwreck” event was classic—too classic. When its leaders asked us for some fresh PR paint, we delivered almost 300 million media impressions.
Whimsical Rebrand for Family Dental Practice

Whimsical Rebrand for Family Dental Practice

Affiliated Dental Specialists asked for a brand image that aligned with its promise of personal care. Our team spread a wide net and delivered a comprehensive rebrand.
Award-Winning Employee Communication Program

Award-Winning Employee Communication Program

Daymon Interactions, the brand behind Costco’s displays, asked for help inspiring its employees. We met the call with our award-winning “Demo the Demo” campaign.
Successful Community Outreach for Non-Profit

Successful Community Outreach for Non-Profit

Our Greater Vision San Diego needed to engage the community on upcoming changes. We revolutionized the nonprofit's outreach with high-quality media coverage.