media

Newstinction: AI and Journalism’s Existential Crisis
Cursor hovers over disintegrating keyboard - represents AI, journalism, newstinction

Newstinction: AI and Journalism’s Existential Crisis

AI’s easy answers may be journalism’s undoing as they strip traffic and ad revenue from news sites, and original reporting faces “Newstinction.”

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AI Media Relations
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9 Things to Know About the Future of Local News

9 Things to Know About the Future of Local News

I recently spoke to a group of business and community leaders about the future of local news. As a public relations professional, I’ve had a ringside seat on the ever-shrinking local news landscape. However, many leaders I’ve worked with in the private and public sectors tend to over-estimate how much scrutiny their bad or good…

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B2B PR Public Relations Reputation Management Strategy
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PR Best Practices Can Restore Public Trust in the Post-Truth Era

PR Best Practices Can Restore Public Trust in the Post-Truth Era

By Julie Wright —President Twitter: how the media is working to restore trust with its readers, viewers and listeners. This week, I'm asking how PR pros can work to restore trust with the public? The answer is to stick to PR best practices and good media relations fundamentals and to recommit ourselves to the crucial role…

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Public Relations
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5 Questions for Journalism Expert Lynn Walsh on Trusting News
Lynn Walsh Trusting News project

5 Questions for Journalism Expert Lynn Walsh on Trusting News

By Julie Wright —President Twitter:  Lynn spent the first 10 years of her career as an investigative journalist and most recently oversaw the NBC San Diego investigative team. She served as president of the Society of Professional Journalists last year regularly speaking on and advocating for journalism ethics and press freedoms. She teaches journalism at…

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Media Relations Public Relations
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Immersive Storytelling is the Future of Public Relations
future of journalism talk by Robert Hernandez

Immersive Storytelling is the Future of Public Relations

@juliewright The future of public relations and journalism are two sides of the same coin, and both are experiencing powerful technological advances that are reshaping how the media and professional communicators tell and distribute stories. While these changes have disrupted old business models and best practices, they’ve also benefited people by making it easier to…

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Communications Communications trends Public Relations
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3 PR & Marketing Tactics to Dump in 2017

3 PR & Marketing Tactics to Dump in 2017

By Julie Wright—President and Founder Twitter: @JulieWright Out with the old. In with the new! What stale PR and marketing tactics will you shed in 2017? I’ve got a few on my naughty list this holiday season. They’re activities that perhaps at one time were strategic but now are automatic things PR and marketing professionals…

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Communications Creative Writing Digital Media Hospitality PR Hospitality Public Relations Marketing PR Writing Press Release Public Relations San Diego Public Relations Social Media
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