By Destination Analysts survey, almost half of American travelers are open to receiving news and updates about exciting travel destinations. People crave the mental break of reminiscing about places they have visited or dreaming of places they still want to go. By adopting what is working in today’s unfamiliar travel PR and marketing territory, your brand…
read moreBy Shae Geary— Senior Communications Strategist The hospitality industry has been one of the hardest hit by the COVID-19 pandemic making strategic hospitality communications more important than ever for our hotels, resorts and destinations. While press trips and event promotion may be paused, there’s a critical need for hospitality communications that build trust and confidence…
read moreBy Julie Wright, President Twitter:
read moreFive Simple Ways to Host a Successful Media Trip By Erica Schlesinger, Communications StrategistFor our hospitality PR client partners, a key component to a successful media relations strategy is planning press visits. Sometimes, this involves setting up an individual journalist with a hotel stay, activities and meals on their own, but often, we will plan…
read moreBy Julie Wright 1. Month end is just another day to you. 2. You're happiest doing one thing at a time. 3. You don't read the by-lines as closely as the articles. 4. You don't measure your life in 5 minute increments. 5. You come up with song hooks instead of news…
read moreFrom Yelp to TripAdvisor and everywhere in between, today’s traveler loves their review sites.
read more
