Smart PR Teams Use AI—But Wisely
AI in PR is becoming pervasive. What do you need to know about its responsible use for media relations?
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Community Engagement for Renewable Energy Projects: The Make or Break Factor
Successful renewable energy projects thrive on strong community engagement. By fostering transparency and building local partnerships, these initiatives can minimize conflicts and deliver long-term benefits.
What is Media Relations? [And How to Do It Right]
By Alex Mikhail — Communications Strategist Early in your PR career, you may have asked, “What is media relations, and why does it matter?” Whether you’re a seasoned veteran now or a business leader considering media relations as a strategy, the landscape is ever-evolving. And we can all use a refresher course now and then.
Best Media Training Tips
By Julie Wright —President Twitter: @juliewright Here is a list of our four best media training tips for client partners stepping into the media spotlight. We picked these four tips to set you up for success by preparing for the interview, keeping your head during it and building the media relationship following it. Think of it
A Year-end Tribute to the Media and Journalism
As 2024 comes to a close, we want to take a moment to acknowledge and celebrate the incredible work of journalists, reporters, radio and television news broadcasters, news producers and video journalists across the country. Your dedication to reporting on the stories that shape our communities and our world is nothing short of remarkable –
Cleantech Public Relations Tips
We count ourselves lucky to support climate and energy innovators with cleantech public relations. But, no matter how ground-breaking an innovator’s solution is, it doesn’t mean anything if their target customer doesn’t know about them or how they can benefit from their tech. Here are some tips to ensure a successful cleantech public relations program:
Grant Wright
Corie Fiebiger
Shae Geary
Phelan Riessen
Katrina Early
Hamish Marshall