(W)right On Communications further strengthens digital marketing and PR capabilities with two new hires
SAN DIEGO, Calif.; May 1, 2020—San Diego public relations agency, (W)right On Communications, welcomes new digital design and hospitality and tourism talent to its team with the recent hiring of Senior Visual Strategist Rick Tinney and Communications Strategist Licia Walsworth. Tinney brings nearly 20 years of experience in graphic design and digital marketing in addition […]
What is Your Leadership Legacy?
By Licia Walsworth, Communications Strategist 3 keys to leading through a crisis Leadership can be defined as your ability to influence people to follow your guidance willingly. Or, it can be defined as your ability to command or apply force. Which defines your leadership style: the type that attracts or forces? It’s an important question, […]
The best video conferencing software? It depends on what you have to say
By Shae Geary — Senior Communications Strategist Now that most of us are working virtually, video conferencing has become the new normal. But not all video conferencing software is created equal or suits every purpose. As communicators, we know that the vessel used to communicate is just as important as what we are communicating. […]
7 Tips for Pitching TV Reporters During the Coronavirus Outbreak
By Julie Wright — President Local news anchors have always broadcast into our living rooms, but suddenly they’re the ones inviting us into their homes. From New York to L.A., television news reporters are reporting from home so they can stay safe while keeping the public informed. The public is hungry for storytelling that informs, […]
Strengthening Connections in the ‘Stay Home’ Era
By Licia Walsworth — Communications Strategist How businesses can adapt via the virtual world Individuals and businesses alike are experiencing a profound shift in reality, with life feeling more and more like the plot of a novel or movie. Organizations have seen their entire workforces confined to their homes. Schools and universities stand vacant. Small […]
A. N. C. – It Matters Now More than Ever
By Grant Wright, CEO When I learned to fly, my instructor beat into my head a simple phrase: “Aviate. Navigate. Communicate.” The idea is simple, but powerful – fly the airplane, figure out where you’re going, then tell someone. It speaks to priorities during a crisis. For my fellow communicators, I will translate: Aviate equates […]