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No Shortcuts to PR Glory, Then or Now

No Shortcuts to PR Glory, Then or Now

By Julie Wright—President and Founder Twitter: Put that extra care and attention into your work. Invest extra time in your day for attending a webinar to build your knowledge. Spend a little extra time every day reading up on your industry and talking to the more experienced people on your team about what you’re learning…

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3 PR & Marketing Tactics to Dump in 2017

3 PR & Marketing Tactics to Dump in 2017

By Julie Wright—President and Founder Twitter: @JulieWright Out with the old. In with the new! What stale PR and marketing tactics will you shed in 2017? I’ve got a few on my naughty list this holiday season. They’re activities that perhaps at one time were strategic but now are automatic things PR and marketing professionals…

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Trends Come and Go, But These 5 PR Tips Are Forever

Trends Come and Go, But These 5 PR Tips Are Forever

By Aisha Belagam—Jr. Communications Strategist Twitter: @AishaBelaPR As we get closer to 2017, amidst a flurry of new trends, it is important to remember that the traditional fundamentals of public relations are timeless and the backbone of any campaign, be it 1977 or 2017. Here are five forever PR techniques that I always return to,…

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Make My Social Media Post Go Viral

Make My Social Media Post Go Viral

By Kat Beaulieu, Communications Strategist “Make my social media post go viral” It’s what every client wants and the gold standard for measuring social media success. Plus, who wouldn’t want to be the genius behind a post that goes viral? And yet, it is an elusive goal that faces many challenges, not the least of…

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The Buzz About B Corps – Why You Should Care

The Buzz About B Corps – Why You Should Care

Photo Credit: B Corporation By Kat Beaulieu, Communications Strategist Remember when you were back in business class and it first dawned on you that the system is rigged against people who want to do good AND make money? I do. It was one of those “Wait – what?” moments where I felt another shred of my…

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San Diego Public Relations Agency CEO Joins San Diego Venture Group Board

Grant Wright joins leadership of premier venture capital community associationSAN DIEGO, March 29, 2016 – The San Diego Venture Group (SDVG) has elected San Diego public relations agency 

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