Use AI visibility PR to ensure machines understand your brand across the web so that it gets summarized and cited in Google AI Overviews and answer engines like ChatGPT. Our Brand AI Audit + Optimization Program will assess your presence on AI, identify gaps and implement a roadmap aligning your messages, content and media strategy for AI discovery.
AI Visibility PR Starts Here
What Is AI Visibility PR?
AI visibility PR is a research-backed, data-forward communications strategy that ensures a brand is discoverable, accurately represented and consistently cited in relevant AI answer engine queries.
AI answer engines bypass traditional online search. AI visibility PR helps your content appear in specific Google AI Overviews as well as ChatGPT, Claude, Gemini and Perplexity answers.
Why is PR a core component of Generative Engine Optimization (GEO) strategies? Industry research consistently shows that high authority media outlets and niche trade publications dominate AI answer citations.
What is a Brand Audit + Optimization Program?
(W)right On Communications audits your presence in AI search, evaluates and optimizes your messaging and content for AI discovery, develops and implements a roadmap of AI PR and content strategies and monitors their impact on your AI citations.
Contact us to get started with an AI visibility audit and optimization program today. Read our free white paper and explore our resources below to learn more.
Learn More About Our Work in AI Visibility PR
Check out (W)right On Communications’ latest AI news and speaking engagements below.
Media
(W)right On Communications PR for GEO
Listen
(W)right On Communications President Julie Wright sat down with the PR 360 Podcast to share “How to Optimize Your Brand for AI Search”
Read
President Julie Wright wrote that GEO is just another name for public relations for the Public Relations Society of America’s PRSay blog.
Read
President Julie Wright shared with the San Diego Business Journal why human-centred storytelling and PR expertise matter more than ever in the age of AI.
Read
(W)right On’s Senior Communications Strategist Andrea Saxenhofer shared why traditional SEO tactics are no longer enough in her blog Public Relations and GEO for AI Search
Read
The International Public Relations Network interviews our President Julie Wright on AI and PR.
Read
(W)right On’s President Julie Wright shares how the agency helps clients earn AI visibility as well as media coverage.
Learn
(W)right On Communications President and Founder Julie Wright frequently speaks and leads workshops to help communicators, companies and nonprofits adapt to the new rules of AI search.
Upcoming Events
How Small Businesses Can Use AI for Good
- Register (this is a closed event, guests may attend one time)
- Join Business for Good members at their monthly in-person gathering in San Diego from 8 to 9:30 a.m.. to learn more about BFG and hear from guest speaker Julie Wright on how AI can be used ethically and responsibly to help small businesses.
Past Events
Feb. 18, 2026: Learn to Love AI in PR: GEO, SEO, LLM and the Acronyms Coming Next
JAN. 22, 2026: WRISE: Rewriting the Rules of Search — How Brands Stay Visible in the Age of AI
NOV. 18, 2025: Good for Others: How Nonprofits Stay Relevant in the Age of AI
OCT. 14, 2025: IABC: Rewriting the Rules of Search: How Communicators Stay Relevant in the Age of AI
OCT. 9, 2025: Cause Conference 2025: Stay Seen: How to Make Your Mission Discoverable in the Age of AI Answers
Past Trainings
Navigating AI Visibility with Confidence
AI visibility requires more than optimization — it requires trust. Learn how we help brands show up accurately and credibly, and explore our AI FAQs for answers to common questions.