Media Training

What is Media Relations? [And How to Do It Right]

What is Media Relations? [And How to Do It Right]

Early in your PR career, you may have asked, “What is media relations, and why does it matter?” Whether you’re a seasoned veteran now or a business leader considering media relations as a strategy, the landscape is ever-evolving. And we can all use a refresher course now and then. In short, media relations is an…

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Best Media Training Tips

Best Media Training Tips

These four media training tips help you screen opportunities, prepare effectively, deliver strong interviews and follow up for lasting impact.

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7 Tips for Pitching TV Reporters During the Coronavirus Outbreak
Pitching TV reporters

7 Tips for Pitching TV Reporters During the Coronavirus Outbreak

By Julie Wright — President Local news anchors have always broadcast into our living rooms, but suddenly they’re the ones inviting us into their homes. From New York to L.A., television news reporters are reporting from home so they can stay safe while keeping the public informed. The public is hungry for storytelling that informs,…

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Ask Me Anything – Public Speaking Tips

Ask Me Anything – Public Speaking Tips

The fear of public speaking is real and it's common. It's estimated that as much as 75% of the U.S. population (243 million people) fear public speaking. Luckily, with some guidance, coaching and a few public speaking tips; anyone can overcome their fear. Having led media training and presentation workshops for client partners at (W)right On Communications, I was…

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Scaramucci’s Top 5 Fails as a Professional Communicator
strategy is choosing what not to do

Scaramucci’s Top 5 Fails as a Professional Communicator

@juliewright If any good comes from Anthony Scaramucci’s 10 days as White House director of communications, I hope it’s the realization that being a professional communicator is no cakewalk and, truly, best left to people who have invested their careers in the profession. Just as it’s easy to quarterback an NFL team from behind your…

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No Shortcuts to PR Glory, Then or Now

No Shortcuts to PR Glory, Then or Now

By Julie Wright—President and Founder Twitter: Unfortunately, in today’s email environment, you’ll never really know what they loved or hated about your pitch. (Unless you follow If you were sending a fax to a busy newsroom, you could often expect repeated busy signals and multiple attempts to get your press release through. Faxes could only…

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