Public Relations

Solution-Based Web Tools For Every PR Pro

Solution-Based Web Tools For Every PR Pro

By Shae Geary, Sr. Communications Strategist It’s always a thrill to learn about a website that can help make your job easier. So, in today’s post, we’ve decided to share three favorite sites that are great tools for anyone striving to be a savvy communicator in the digital age. Whether you have a dedicated PR…

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Hashtag Flawless: The #CallMeCaitlyn Transformation is PR Gold

Hashtag Flawless: The #CallMeCaitlyn Transformation is PR Gold

By Erica Schlesinger, Communications Strategist By now, Bruce Jenner’s announcement that he has been living more than 60 years of his life as transgender, and his subsequent debut as Soon after Jenner inked her agreement with ABC, Vanity Fair was locked in as well. It can only be assumed Jenner and her team had their…

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Your Competitive Advantage is Being Human

Your Competitive Advantage is Being Human

Photo via Fast Company By Chance Shay, Communications Strategist IDSD Recap – Keynote Speaker, Brian Kramer I’ll be honest, I wasn’t familiar with

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Can you pitch in one sentence?

Can you pitch in one sentence?

By Chance Shay, Communications Strategist It seems like we PR and marketing pros are always competing for attention: attention from bloggers and journalists, attention from partners and special interest groups, attention from customers. As attention spans dwindle, the opportunity (i.e. time) to communicate effectively to these groups is dwindling as well. Long gone are the…

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