By Chris Jensen - Jr. Communications Coordinator My colleague Erica Schlesinger shared in a Instagram boasts an engaging community with a wide variety of easily accessible influencers. If you’re looking to improve your social visibility and drive consumer product sales, Instagram influencer marketing can be a powerful tool. Let us know if you would like…
read moreBy Keely Smith, Design & Multimedia Specialist Branding plays an influential role in setting a business up for success. A brand is more than just a logo - it is a visual representation of a business’ values and creates an entire customer experience from the visual identity and website to social media presence. So is…
read moreby Grant Wright my last post, you know that I like to partake in my version of crystal ball reading. In part one of this two-part post, I floated predictions of Facebook and Youtube’s dampening, social media specialists displacing all-knowing gurus and a positive trend of increasing two-way brand communications but through paid channels. In…
read moreTop PR and Social Media Campaigns of 2014 As 2014 comes to an end, our team reflected on some of the best PR, marketing and social campaigns the year had to offer. Whether it was as extreme as Ebola or as casual as ‘Alex from Target’, here are the top five that made the cut…
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