Don’t Delete Your Google+ Profiles Just Yet: The Network Still Provides Benefits for Brands

Posted by on May 29, 2014 in Graphic Design, Social Media
Don’t Delete Your Google+ Profiles Just Yet: The Network Still Provides Benefits for Brands

Everyone seems to have an opinion on the future of Google+.  A quick Google search of “Google+ is dead” nets several articles debating the future of the social network. The headlines read: “Google+ Is Walking Dead.” “Is Google+ Really Walking Dead?” “Google+ Isn’t Dead. It’s Just In A Coma And On Life Support.” “Google+ Isn’t […]

Social Media and Media Relations: Like PR’s Peanut Butter and Jelly

Posted by on Apr 22, 2014 in Social Media

How many times did you check your favorite social media channels today? I’m willing to bet it’s definitely more than one, and if you’re anything like the average person, it’s probably more around 14 – and that’s just Facebook. Even if you haven’t reached the point of constant connection, social media is a big part […]

Pay for Play: Will Facebook Get in Trouble?

Posted by on Mar 11, 2014 in Social Media

The concept of pay for play isn’t new. Rather, it’s age old, or perhaps the oldest profession in some respects. But as Facebook further monetizes its platform, it’s falling down a new slippery slope. Months ago, Facebook implemented the capability for pages to gain Likes by paying for page promotion. The theory goes that the […]

Hashtags: You’re Doing it Wrong

Posted by on Apr 15, 2013 in Social Media

You just wrote a solid 115-character quip on your deeper analysis of a common observation that you’re sure will get at least five retweets and a handful of favorites from your followers. But you have 140 characters worth of space. You can’t just waste 25 characters, but the current draft already reflects perfect wording. What do you […]

Rise Thee Virtual Web, Rise!

Posted by on Jan 11, 2013 in Social Media

Did you receive some sort of electronic device over the holidays? A smartphone like an iPhone or Android? A video game, camera, iPod, tablet, or laptop or maybe a new PC or Mac?  If you didn’t chances are you know someone who did. A year ago I wrote that for the first time smartphones sales […]