Understanding Your Audience

Values, Experiences, & Beliefs: Understanding Your Audience

Values, Experiences, & Beliefs: Understanding Your Audience

By Grant Wright, CEO It’s interesting to me that some people seem wired to presume the worst or best in someone, no matter the actions of that someone. Standing on opposite sides of a big ‘6’ laid on the ground, two people will see the same thing but think differently. One sees a six, the…

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