Public Relations

Don’t Be Guilty of the Two Worst PR Writing Habits

If I read another Tweet, Facebook post or quote in a press release that starts with "We are excited...," I'm going to shoot myself. There’s only one person in the world who is excited by your excitement, and that’s your mom. What I need to know is why I should care. Why is this at…

read more
150 150 (W)right On Communications

Falling for Sequoia & Kings Canyon: (W)right On Rocks Latest Press Trip

This month, (W)right On President hospitality public relations team executes spring and fall media fam trips to introduce writers from far and wide to the beauty of these national parks and lodgings like John Muir Lodge in Kings Canyon and rediscovered her "Little Me," Sarah got in touch with her beauty and tranquility she never…

read more
150 150 (W)right On Communications
In a Relationship-Based Industry, the Most Important One is with Your Client

In a Relationship-Based Industry, the Most Important One is with Your Client

On most agency websites you’ll see some variance of the old cliché “PR is all about relationships.” Successful agencies have strong relationships with journalists covering the beats relevant to their clients and with industry movers and shakers who can open doors. The best PR pros also have relationships with leaders at complementary organizations for collaborations that…

read more
559 370 (W)right On Communications
(W)right On Communications Launches WOC Intelligence

(W)right On Communications Launches WOC Intelligence

New survey reveals San Diego County residents strongly favor SeaWorld fireworks SAN DIEGO, August 21, 2014 – To gauge stakeholders’ opinions – from hyperlocal through national markets – and leverage those detailed insights for data-driven decision making, San Diego public relations firm

read more
1440 360 (W)right On Communications
The Next Big Social Media Platform

The Next Big Social Media Platform

In a recent discussion about opportunities to engage a lackadaisical customer base, a client asked, “What are the kids using these days?” Regarding social media, it’s something we hear often. Sometimes the question is “what’s the next Facebook,” or, “are people still getting information from (insert name of platform),” but at the heart of the…

read more
960 368 (W)right On Communications