Ideas Worth Spreading: 5 TED Talks to Inspire Your Work & Stir Curiosity
It’s no secret that I love TED Talks. When I’m facing a tough challenge at work or need inspiration, they’re a fantastic resource. I even listen to them in the car on the way to work or on long runs. Here are a few favorites: Simon Sinek: Start With Why This TED talk not only […]
Five Tips for Creating a Visual Brand
Visuals only hold the value that we give them. With no context, a shape is just a shape. Though it may serve many purposes in many forms, from complex geometry and math to the rich history of a 200-year-old brand, a shape on its own won’t tell your audience a story. Suppose we took a […]
What Makes PR Nearly as Stressful as the Battlefield?
What’s nearly as scary as battling a wall of flames, navigating your way around IEDs in a warzone or crash-landing a plane on the Hudson River? Apparently, it’s being grilled by an irate newspaper editor, explaining to a client why their competitor is on the front page and not them or organizing a press conference […]
5 Things All Young PR Pros Should Know
In my very first PR internship, I was in awe of my boss. She was smart, witty, had a killer resume and could write a pitch like nobody’s business. I wanted more than anything to become my own version of her. Beyond going down in history as the juncture in my life when I officially […]