Evolve Introduces GuestX Applications, Enabling Guests to Wirelessly Operate Virtually Every Device in Hotel Rooms, Obtain Custom Information at Fingertips

Posted by on Jul 9, 2014 in Agency News

Evolve Controls, delivering enterprise wireless solutions to hotels that increase guest loyalty and experience, today introduced two guest-facing applications running on the Room Operations Center (ROC), its next generation room control platform. The applications are designed to deliver touch control of virtually every element in a hotel room, ranging from temperature and lighting to the […]

The Next Big Social Media Platform

Posted by on Jul 9, 2014 in Social Media
The Next Big Social Media Platform

In a recent discussion about opportunities to engage a lackadaisical customer base, a client asked, “What are the kids using these days?” Regarding social media, it’s something we hear often. Sometimes the question is “what’s the next Facebook,” or, “are people still getting information from (insert name of platform),” but at the heart of the […]

Communication Changes, Constantly

Posted by on Jul 2, 2014 in Public Relations

At (W)right On, we pride ourselves on being at the forefront of good communication practices. Had the agency been around in the 50’s – 90’s, things would have been easier – there was stability and relative predictability. There were also far fewer communication channels (e.g. in TV, radio and print), journalistic work wasn’t executed at […]

When Bros Pin: How Men Use One of the Web’s Favorite Social Networks

Posted by on Jun 25, 2014 in Uncategorized
When Bros Pin: How Men Use One of the Web’s Favorite Social Networks

At first glance, it’s obvious why Pinterest is a beloved pastime of the women of the world. You can’t scroll through more than a few pins without seeing tasty baked goods, cute animals, fashion, hair, nails, art projects… you get the idea. I admit that my friends and I have begun multiple conversations with, “guess […]

5 Social Media Lessons from my Green Tea Party Protest

Posted by on Jun 11, 2014 in Social Media
5 Social Media Lessons from my Green Tea Party Protest

Here’s what I learned trying to bring back Good Earth Green Tea Lemongrass after my favorite tea was discontinued. I discovered Good Earth Green Tea Lemongrass a few years ago and became hooked on its soothing, subtle flavor. All other green teas were too bitter or tasted like grass. Good Earth Green Tea Lemongrass became […]

(W)right On Communications Promotes Erica Schlesinger to Communications Strategist

Posted by on Jun 1, 2014 in Agency News
(W)right On Communications Promotes Erica Schlesinger to Communications Strategist

(W)right On Communications  has promoted Erica Schlesinger to Communications Strategist after only six months at the agency. In her new role, Erica will direct and execute communications and public relations efforts for the agency’s clients, focusing most heavily on the hospitality and lifestyle industries. “Erica’s passion and enthusiasm for her client’s success is truly contagious […]