Skip to content
(W)right On Communications
  • About
    • About Us
    • Our Team
    • Our Culture
    • Agency News
    • The Strategist Newsletter
  • Services
    • Our Services
    • Public Relations Services
    • Creative Design and Strategy
    • Integrated Marketing
    • Social Media and Web
      Development Services
  • Industry Expertise
    • All Industries
    • B2B Public Relations & Marketing
    • Consumer Lifestyle PR
    • Education PR
    • Energy & Cleantech PR
    • Healthcare & Life Sciences PR
    • Travel & Tourism Public Relations Expertise
    • Land Use & Development PR
    • Public Sector PR Specialists
    • Technology PR
  • Our Work
    • Case Studies
    • Client Partners
    • Testimonials
    • Awards and Accolades
  • Blog
  • Contact Us
  • Careers
  • About
    • About Us
    • Our Team
    • Our Culture
    • Agency News
    • The Strategist Newsletter
  • Services
    • Our Services
    • Public Relations Services
    • Creative Design and Strategy
    • Integrated Marketing
    • Social Media and Web
      Development Services
  • Industry Expertise
    • All Industries
    • B2B Public Relations & Marketing
    • Consumer Lifestyle PR
    • Education PR
    • Energy & Cleantech PR
    • Healthcare & Life Sciences PR
    • Travel & Tourism Public Relations Expertise
    • Land Use & Development PR
    • Public Sector PR Specialists
    • Technology PR
  • Our Work
    • Case Studies
    • Client Partners
    • Testimonials
    • Awards and Accolades
  • Blog
  • Contact Us
  • Careers
Blog
  • Marketing, Media Relations, Public Relations

Community Engagement to Support Agritourism

In 2017, land development threatened Oceanside’s rich agricultural heritage. City leaders enlisted our team to show residents and visitors the value of agritourism.

Community Engagement to Support Agritourism

In 2017, land development threatened Oceanside’s rich agricultural heritage. City leaders enlisted our team to show residents and visitors the value of agritourism.

Continue reading

Utah Media for California Beach Town

When Oceanside asked us to draw Salt Lake vacationers to its beaches, it sure wasn’t expecting a viewership of almost a million, but that’s exactly what the City got.

Continue reading

Approaching 10,000 Leads for Tenaya Lodge

Yosemite’s Tenaya Lodge needed to raise awareness about its new outdoor activities and luxury cabins. Our campaign secured Tenaya nearly 10,000 leads and much more.

Continue reading

Winning Weekday Stays for Desert Resort & Spa

La Casa del Zorro Spa & Resort had trouble attracting weekday guests. We created a weekday spa package that doubled del Zorro’s spa revenue over four months.

Continue reading

Award-Winning Influencer Relations Campaign

Delaware North’s media familiarization event needed increased exposure, and we gave it to them with a first-ever, award-winning influencer campaign.

Continue reading

Driving a Record Year for National Parks

We seized the opportunity when our client partner Delaware North took over concessions at King’s Canyon, uniting the brand’s ventures to put heads in beds.

Continue reading
  • 1
  • 2
  • Next
Los Angeles | San Diego | Vancouver
About | Contact Us | Careers | Privacy Policy
Facebook-f Instagram Linkedin-in Youtube
© 2021 (W)right On Communications All Rights Reserved.
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
Cookie SettingsAccept All
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT

Claudia Askew, APR

Senior Communications Strategist

Claudia Askew, APR is based in Washington, D.C. and draws on her 30 years of experience in strategic communications to serve client partners in the energy, cleantech and B2B sectors. She led marketing and PR planning for the NeighborWorks America program for eight years helping low-income residents in all 50 states access down payment assistance through the Neighborhood LIFT program. She has a long history of volunteerism helping underserved youth and low-income women, and holds a Bachelor of Arts in Speech Communication from Wake Forest University and her Accredited in PR (APR) designation from the Public Relations Society of America.

Marsha Kelly

Tribal Media + Outreach Specialist

Marsha Kelly has dedicated her career to assisting American Indian tribal communities and businesses with strategies to diversify their economies through wind farms, solar arrays, EV charging infrastructure and other initiatives. Her tribal relationships include the Mesa Grande Band of Mission Indians and the Minnesota Indian Gaming Association with consulting to other tribes across California, Michigan, New Mexico, North and South Dakota and Wisconsin. She holds a Bachelor of Science in English and Communications from the University of Minnesota.

Tatiana Martinez

Hispanic Media + Outreach Specialist

Tatiana Martinez leads Spanish-language media outreach and community relations efforts for the agency and its client partners. She acts as a spokesperson for Spanish-language media and business or community group outreach. Tatiana has provided translations, Spanish voiceovers and strategies for reaching Spanish-speaking stakeholders. A former journalist for Mexican and American media outlets, Tatiana has a journalism degree from the University of Arizona and communications degree from Mexico’s Universidad Autonoma de Guadalajara.

Terry Whitaker

Senior Consultant

A communications veteran with more than 20 years’ experience, Terry brings brand development and communication programs to life through strategic counsel and event activations across the agency’s client partners. He’s most at home developing and implementing fresh ideas and strategically integrated approaches for client partners’ complex communication needs that keep the agency at the forefront of our industry.

Before joining the (W)right On team, Terry was based in Sydney, Australia and represented client partners such as the USA’s National Football League, Visit California, Sydney Festival, Budweiser, Electronic Sports League, Holden, IBM, TEDx, Major League Baseball International and numerous others.

Terry’s past accomplishments include winning a Bronze Media Lion Award at the Cannes International Advertising Festival; helping three Australian startups be named to the Fast 100; and managing media relations for the Australian speaking tours of former US Presidents Bill Clinton and George HW Bush involving hundreds of journalists and raising millions for charity.

Outside of his professional endeavors, Terry enjoys family time with his wife and two young children, travel and team sports.

Julie Wright

President and Founder

Julie Wright is President of (W)right On Communications, Inc., the award-winning integrated strategic communications firm she founded in 1998. With offices in San Diego, Los Angeles and Vancouver, B.C., her team handles complex communications challenges for B2B tech, cleantech and energy, healthcare, tourism and hospitality, not-for-profit and public sector organizations. Wright and her team elevate the agency experience through data-driven insights and measurable results for client partners.

Earlier in her career, Wright served at several public relations agencies and in-house as Director of Marketing for a financial institution. She began her career as a journalist, working as a radio news anchor.

Wright currently serves as a director and past chair of the San Diego North Economic Development Council and a director of CalTravel. Her previous community service has included director of the Los Angeles chapter of the International Association of Business Communicators, board vice president of the La Jolla Village Merchants Association, trustee for the Tri-City Hospital Foundation and chair of the President’s Advisory Council for California State University San Marcos.

Wright was named a “Woman Who Means Business” by the San Diego Business Journal and a “40 Under 40” honoree by the San Diego Metropolitan magazine. She was also recognized with the annual Fran Aleshire Award for community leadership by Leadership North County and founded the LNC Alumni group, which is now 400 strong.

Wright holds a Bachelor of Arts degree from the University of B.C. and a Master of Journalism degree from the Graduate School of Journalism at the University of Western Ontario. She is a graduate of the Leadership North County program as well as the Corporate Directors Forum Governance Academy.

She lives in San Diego with her husband, has two sons in college, loves being outdoors in Southern California and Vancouver, and has a passion for elephants, frogs and Champagne. Twitter LinkedIn Facebook 

Alex Mikhail

Communications Strategist, Lifestyle & Hospitality

Alex Mikhail brings more than four years of experience as a communications & public relations professional to his role as a Communications Strategist with (W)right On Communications. Alex possesses a particular interest in media relations, having established and maintained relationships with myriad producers, editor and reporters from coast to coast. At (W)right On, he’s responsible for such strategic activities as content creation, media outreach, relationship building, client reporting, etc. A native of Southern California, Alex earned a Bachelor of Arts degree in communications with a minor in public relations from Loyola Marymount University in Los Angeles.

Grant Wright

CEO & Managing Partner

Grant Wright has more than 30 years of senior management experience including external affairs and business development leadership roles for major American and Canadian corporations and their subsidiaries. With extensive skills in all aspects of communications including media, regulatory, governmental, community outreach and labor relations; he has also led major infrastructure project development, M&A due diligence and implementation management, marketing and brand development, strategic planning and business plan development for small through Fortune 500 companies.

As CEO and Managing Partner, Grant provides oversight and senior-level communications and business counsel for the agency’s client partners while also overseeing agency management and administration.

Grant holds a Bachelor of Science degree in Biology and an MBA in Marketing and Finance. Professionally, he is formerly a Board Director of the San Diego Venture Group (now Connect San Diego – the region’s venture capital ecosystem). Grant is a two-time Finalist for the San Diego Business Journal’s Most Admired CEO Awards, and currently is in his second year as Chair of the North American chapter of the International PR Network (IPRN) based in Brussels, Belgium. He is also one of five board directors chosen by its worldwide membership for a second year to lead IPRN globally. A resident of and advocate for San Diego, and with (W)right On being a prominent tenant in San Diego’s iconic Emerald Plaza, Grant also serves on the board of directors of the Downtown San Diego Partnership.

During his free time, Grant enjoys scuba diving, hiking and family time. He is also a commercial pilot licensed in both Canada and the U.S. and is the founding board chairman of the Southern California Aviation Association that has provided more than $500,000 in student scholarship grants since the organization’s inception.

David Cumpston

Associate Vice President, Lifestyle & Hospitality

David brings more than 22 years of communication experience to (W)right On’s client partners, currently overseeing the agency’s hospitality, tourism, senior living, wellness and education practice areas. He has developed and successfully led strategic communications for numerous prominent brands including JP Morgan Chase, Oakmont Management Group, Aramark, San Diego Tourism Marketing District, SEGA, RISE Healthcare Group, Horizon Organic, Visit Napa Valley, Stanford Children’s Hospital, Orbitz, Best Western, Walmart and Velodyne Lidar.

He is a two-time winner of Bulldog Media’s Best Response to Breaking News Award and earned a bachelor degree in Mass Communication & Public Relations from Texas State University.  David cemented his love for travel early on and has visited more than 45 countries on six continents; he’s also passionate about dogs and, in particular, his Chiweenie mix, Dora.

Larry Smalheiser

Vice President, B2B & Tech

Larry is a strategic communications and PR pro who brings more than 20 years’ in-house, agency and independent experience driving brand visibility, supporting sales growth, and establishing executives as thought leaders in the B2B and B2C spaces. He has a track record of building, leading, and excelling on cross-functional global teams for emerging and established brands including Sony, Dell, VMware, RSA, Xerox, Virgin Galactic, Underwriters Laboratories, Purfresh, Radiant Logic, Sumo Logic and more. He regularly serves as mentor to business and community organizations and has earned two PRSA Silver Anvil Awards for his work over the years.

Larry most recently served as Public Relations and Analyst Relations Lead at Sony Electronics, where he worked closely with Sony Electronics North America President & COO, and the global team. He holds a Master’s degree, is fluent in Japanese and Spanish, and lives in San Diego with his wife and their rescue Morkie, Cookie.

Capree Waters

Senior Content Strategist

Capree has more than 5 years of experience in content marketing and content strategy. She is skilled in helping elevate brands through SEO, content writing, marketing strategy, analytics, and project management. Some of Capree’s efforts for the (W)right On team include providing social media strategy, content marketing, copy writing, research and analytics, media pitching, and more. She holds a Bachelor of Science degree in Marketing from San Diego State University.

Felicia Watson

Associate Vice President, Creative Services

With a proven track record of success and more than 20 years of design and marketing experience, Felicia approaches each project with a commitment to create an impactful design that achieves results. Responsible for leading the agency’s creative services that integrate print and digital graphic design, online programming, videography, editing and photography, Felicia also oversees agency services including animation, motion graphics, and emerging technologies including augmented/virtual reality and holography as they may be integrated in strategic communication programs.

Through the course of her career, Felicia has created effective marketing campaigns for many notable domestic and international brands including the Motion Picture Association of America, Kirkland, St. Jude Children’s Research Hospital, bliss Skincare, City National Bank, Abbott Diagnostics, KB Home and more.

Felicia was named a 2023 San Diego Business Journal Leader of Influence in Advertising, PR & Marketing. Felicia holds a Bachelor of Arts from the University of San Diego and enjoys keeping abreast of new creative technologies in the ever-evolving field of marketing communications.

Aditi Vengurlekar

Multimedia Graphic Designer

With a background in video editing, special effects and painting, Aditi enjoys creating strategic, thoughtful and meaningful work. Her role of Multimedia Graphic Designer, combines her decade of experience in 3D animation for award-winning studios with her expertise in developing marketing, branding and promotional materials.

Aditi holds a Masters of Arts degree in Visual Effects and Animation and graduated with honors. Apart from professional endeavors, Aditi loves to paint, swim and spend time with her family.

Corie Fiebiger

Senior Communications Strategist

With more than 10 years of experience in prior marketing roles in the Santa Barbara and Los Angeles markets, Corie supports the (W)right On team in multi-channel digital marketing, client relations management, social media, copywriting and copyediting, research and analytics, media pitching and more.

Corie holds a Bachelor of Arts degree in Communications from the University of California Santa Barbara.

Brian Wright

Communications Program Analyst

Responsible for communication programs research and analysis, Brian provides administrative and functional support to the agency’s program leads as well as senior management. With experience managing a retail store in the complex pool supply industry, Brian is a key contributor for social media programs, media relations, content development, vendor management, software programs oversight and other critical program aspects. He brings an innate sense of the agency’s GSD attitude to help ensure the agency remains at the industry forefront.

Brian holds a Bachelor of Economics degree from the University of Victoria in British Columbia, is an FAA-licensed Private Pilot, and is an accomplished musician and music producer in his spare time.

Shae Geary

Director, Hospitality Communications

Shae Geary is a seasoned professional with 20 years of experience representing world-class travel and hospitality PR clients. Formerly PR Director with Four Seasons Resorts and a consultant for a wide variety of resorts in California, Hawaii and Mexico, Shae began her career in Hawaii for six years with the state’s largest PR firm. Over the course of her career, Shae has spearheaded numerous campaigns involving everything from hotel openings and property renovations to anniversaries and special events. Her expertise in communications and all things hospitality includes a broad range of niche markets – spa, golf, recreation, weddings, dining, luxury, family and green travel. Shae holds a Bachelor’s degree from Arizona State University and Master’s degree in Mass Communications (with PR emphasis) from UC Santa Barbara. In her spare time, Shae enjoys playing soccer, running training and spending time with her husband and two kids.

Roman Lukjanenko

Producer/Videographer

With more than 10 years of video production experience, Roman is a skilled cinematographer, editor and animator for such organizations as HP, PetSmart, Airbnb and Nike. Prior to joining the (W)right On team, Roman supported UCLA and UCLA Health where he successfully helped researchers, educators and healthcare professionals communicate their messages through comprehensive videos and motion graphic animations.  Roman believes that a well-crafted video brings organizations and their audiences closer together, improving understanding and ultimately strengthening society as a whole.

Phelan Riessen

Lead Developer and Technical Resource

Phelan Riessen is a passionate web and graphic design artist with over 25 years of experience designing and building more than 60 websites for a variety of organizations. Skilled in fontography, web design, Photoshop and web marketing strategies; Phelan also holds a strong presence in the San Diego tech community by serving as an organizer of several large-scale events including RefreshSD, March Mingle and Startup Week.

Katrina Early

Media Integration Specialist

Formerly with VisitBritain and Showtime Networks, Katrina Early provides (W)right On client partners’ integrated and creative partnerships with film and TV studios, retailers, and media outlets such as Sony Pictures, Universal, Warner Brothers, The Ellen DeGeneres Show and Entertainment Tonight to name a few. Experienced in the hospitality, travel, entertainment industries among others, Katrina coordinates all aspects of B2B industry events, as well as grows client partners’ audience social media engagement through highly sharable digital content. Results achieved include positive media placement in top tier outlets including National Geographic, Robb Report, Forbes, USA Today, LA Times, NBC/Today Show, E! News, Extra, The Tonight Show, People and many others. Katrina holds a Bachelor of Arts in Journalism & Public Relations from CSU Long Beach and a Master of Arts in Communications from the prestigious University of Southern California Annenberg School of Communication.

Hamish Marshall

Director, Research & Analytics (W)OC Intelligence

As Director of Research & Analytics based out of (W)right On’s Vancouver office, Hamish leads (W)right On’s survey and stakeholder information gathering initiatives North America-wide. A former advisor to the Prime Minister of Canada, Provincial Premiers, City Mayors and dozens of elected officials, he also served in the government of Canada overseeing the quantitative and qualitative research activities of federal government agencies. With experience using every sort of data collection method to provide critical insights for strategic planning, marketing and other organizational activities, Hamish has worked with dozens of private and public sector client partners, including the world’s largest mining company. In 2004 he worked in radio business development in Kabul, Afghanistan, and he has volunteered in democracy-building activities in Bangladesh and Jordan. Today, Hamish is frequently sought out by the media as an expert commentator for national television, radio and print publications. Prior to joining (W)right On, Hamish worked as the Research Director for Angus Reid Public Opinion, conducting and performing analysis on surveys in the United States, Canada and the United Kingdom. He holds a Master of Business Administration degree from the University of Oxford in England, a Bachelor of Arts (Honors) degree from the University of Toronto and enjoys history, writing and sailing.