Nuvve, a global leader in vehicle-to-grid technology, partnered with utility San Diego Gas & Electric and the Cajon Valley Union School District on a pilot program to export clean electricity from CVUSD’s electric buses to bolster the grid during emergencies. This was the first such program in California using school buses for V2G, and we needed to showcase how Nuvve’s V2G technology made it possible!
(W)right On collaborated with the partners to host a press conference at the CVUSD bus yard with invitations to local and regional media as well as school fleet and cleantech trade media. The team leveraged its energy and cleantech public relations expertise to help inform the timing, invite list and event goals. We leveraged the event as the first-ever, live V2G interconnection in California and continued generating coverage and interest for days and months following.
The WOC team’s efforts attracted:
- 12 news organizations
- 63 pieces of media coverage
- 4 billion+ combined reach
- 3.23 million estimated online views
- 92,000 broadcast coverage viewers
- 19,500 social media shares
- Coverage educated audiences on V2G technology and its climate and pollution benefits, grid benefits and lower total cost of ownership for EV fleets
Within two months of the event, California had a 10-day extreme heat event. Nuvve’s GIVe™ software platform successfully aggregated the CVUSD buses into a virtual power plant (VPP). It discharged 767 kilowatt hours (kWh) of energy back to the grid from the buses. That’s enough to power 452 homes for each day during the duration of the events (3-4 hours daily).