PR

The Secret to Becoming a PR Expert

The Secret to Becoming a PR Expert

By Julie Wright, President It’s what every bright up and comer wants to know. How do I become a PR expert? What’s the straightest line to the top? What blogs do I need to follow? What technologies do I need to use? Are there short cuts? If you aspire to be an expert in PR,…

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The Buzz About B Corps – Why You Should Care

The Buzz About B Corps – Why You Should Care

Photo Credit: B Corporation By Kat Beaulieu, Communications Strategist Remember when you were back in business class and it first dawned on you that the system is rigged against people who want to do good AND make money? I do. It was one of those “Wait – what?” moments where I felt another shred of my…

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San Diego Public Relations Agency CEO Joins San Diego Venture Group Board

Grant Wright joins leadership of premier venture capital community associationSAN DIEGO, March 29, 2016 – The San Diego Venture Group (SDVG) has elected San Diego public relations agency 

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REI Wins Big with Black Friday Boycott… So Far

REI Wins Big with Black Friday Boycott… So Far

Photo via REI By Shae Geary As part of the growing group of people who are turned off by the endless consumerism that surrounds the Thanksgiving holiday, I was thrilled to hear of REI’s recent decision to shun Black Friday and instead #optoutside. The outdoor gear company announced in October that it would close all…

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Five Simple Ways to Host a Successful Media Trip

Five Simple Ways to Host a Successful Media Trip

Five Simple Ways to Host a Successful Media Trip By Erica Schlesinger, Communications StrategistFor our hospitality PR client partners, a key component to a successful media relations strategy is planning press visits. Sometimes, this involves setting up an individual journalist with a hotel stay, activities and meals on their own, but often, we will plan…

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