The Buzz About B Corps – Why You Should Care

Posted by on Jun 1, 2016 in Communication, Marketing, Public Relations
The Buzz About B Corps – Why You Should Care

By Kat Beaulieu, Communications Strategist Remember when you were back in business class and it first dawned on you that the system is rigged against people who want to do good AND make money? I do. It was one of those “Wait – what?” moments where I felt another shred of my ignorance/innocence slipping away. My […]

Don’t Be Guilty of the Two Worst PR Writing Habits

Posted by on Apr 7, 2016 in Communications, Poor Writing Habits, Public Relations
Don’t Be Guilty of the Two Worst PR Writing Habits

By: President, Julie Wright Twitter: @juliewright If I read another Tweet, Facebook post or quote in a press release that starts with “We are excited…,” I’m going to shoot myself. There’s only one person in the world who is excited by your excitement, and that’s your mom. What I need to know is why I should […]

San Diego Public Relations Agency CEO Joins San Diego Venture Group Board

Posted by on Mar 29, 2016 in Agency News
San Diego Public Relations Agency CEO Joins San Diego Venture Group Board

Grant Wright joins leadership of premier venture capital community association SAN DIEGO, March 29, 2016 – The San Diego Venture Group (SDVG) has elected San Diego public relations agency (W)right On Communications CEO Grant Wright to the Board of Directors. Additionally, Wright is leading a new sub-group of Board Directors dedicated to advancing effective communications for SDVG. […]

Meet the Team: Kara – Communications Coordinator

Posted by on Dec 2, 2015 in Agency News, Marketing, Public Relations
Meet the Team: Kara – Communications Coordinator

We’re giving you the inside scoop on the entire WOC team with our “Meet the Team” series. This month, the spotlight is on our new Communications Coordinator, Kara DeMent. Kara is known for her “out of the box” thinking and passion for the media industry. As Communications Coordinator, she supports (W)right On’s land development, energy, […]

REI Wins Big with Black Friday Boycott… So Far

Posted by on Nov 11, 2015 in Marketing, Public Relations, Social Media
REI Wins Big with Black Friday Boycott… So Far

By Shae Geary As part of the growing group of people who are turned off by the endless consumerism that surrounds the Thanksgiving holiday, I was thrilled to hear of REI’s recent decision to shun Black Friday and instead #optoutside. The outdoor gear company announced in October that it would close all 143 locations on […]

Five Simple Ways to Host a Successful Media Trip

Five Simple Ways to Host a Successful Media Trip

By Erica Schlesinger, Communications Strategist For our hospitality PR client partners, a key component to a successful media relations strategy is planning press visits. Sometimes, this involves setting up an individual journalist with a hotel stay, activities and meals on their own, but often, we will plan a group press trip. Also called a familiarization, […]