Public relations plays a decisive role in how brands earn visibility in AI answer engines. (W)right On Communications brings together AI and PR strategies to help brands earn valuable AI citations.
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Free White Paper from (W)right On Communications
Rewriting the Rules of SEO with PR in the AI Age
Why are PR strategies essential in the AI era? AI answer engines have disrupted how people search, discover and consume information online. Traditional SEO tactics aren’t enough to keep your brand visible in either Google AI Overviews or artificial intelligence platforms like ChatGPT, Claude, Gemini and Perplexity. Public relations are now an essential component of Generative Engine Optimization (GEO) that improves your brand’s visibility and credibility with AI tools.
(W)right On Communications uses PR for AI search to help brands protect and grow their AI engine visibility. And we’re sharing our knowledge in this free white paper.
READ Rewriting the Rules of Search with PR to:
- Get actionable tips on PR that reaches people and robots.
- Learn how to get cited by LLMs and AI search overviews.
- See when AI platforms are referring traffic to our website.
BONUS Content: AI Glossary, top AI-cited domains, and tools to measure LLM-driven web traffic.
Ready to Learn More?
Check out (W)right On Communications’ latest articles, interviews and speaking engagements below.
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(W)right On Communications PR for GEO
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(W)right On Communications President and Founder Julie Wright frequently speaks and leads workshops to help communicators, companies and nonprofits adapt to the new rules of AI search.
Upcoming Events
Learn to Love AI in PR: GEO, SEO, LLM and the Acronyms Coming Next
- Register here
- Join us from 5-7 p.m. in person as we explore the the world of AI in PR. We’ll break down what GEO, SEO, LLM mean and why they matter in public relations today.
- Panelists include Julie Wright, President of (W)right On Communications, Andrea Sanchez-Villafaña, Managing Editor at Voice of San Diego, Arianna Georgi, Digital Marketing Consultant for J. Walcher Communications. Moderated by: Olivia Stafford, Account Supervisor at J. Walcher Communications

How Small Businesses Can Use AI for Good
- Register (this is a closed event, guests may attend one time)
- Join Business for Good members at their monthly in-person gathering in San Diego from 8 to 9:30 a.m.. to learn more about BFG and hear from guest speaker Julie Wright on how AI can be used ethically and responsibly to help small businesses.

Past Events
JAN. 22, 2025: WRISE: Rewriting the Rules of Search — How Brands Stay Visible in the Age of AI
NOV. 18, 2025: Good for Others: How Nonprofits Stay Relevant in the Age of AI
OCT. 14, 2025: IABC: Rewriting the Rules of Search: How Communicators Stay Relevant in the Age of AI
OCT. 9, 2025: Cause Conference 2025: Stay Seen: How to Make Your Mission Discoverable in the Age of AI Answers
Navigating AI Visibility with Confidence
AI visibility requires more than optimization — it requires trust. Learn how we help brands show up accurately and credibly, and explore our AI FAQs for answers to common questions.




















