An Introduction to Design Thinking

“Design thinking is a process for creative problem solving.”

– Coe Leta Stafford, Managing Director IDEO U

This presentation on Design Thinking was originally developed for an internal agency workshop by Graphic Designer, KeAsha Rogers. It spawned such great discussion among our team at (W)right On that we thought we’d share it on our blog as a resource for our clients and friends. Design Thinking is defined as a method for the practical, creative resolution of problems using the strategies designers use during the process of designing – but it is an approach that can be applied to just about any business challenge.

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If your organization or team would like to learn more about applying the Design Thinking methodology to your business challenges, let us know at info@wrightoncomm.com. We can host a session at our office or bring a brown bag lunch presentation to your location. If you’ve had experience with Design Thinking in your workplace, we’d love to hear about it in the comments below.

5 Reasons You Shouldn’t Be Hiring a PR Firm

Hiring a PR Firm

Take it from the team at (W)right On Communications, people often think about hiring a PR firm for the wrong reasons. But how can you gauge whether you’re doing it for the right ones?

If you recognize yourself in any of these five reasons for not hiring a PR firm, that’s a sign you need to take a step back and reconsider whether (W)right On Communications, or any good PR firm, is right for you. Now, that said, if you’ve reviewed the aforementioned list and feel that you’re ready to get serious about strategy, storytelling, scope and budgets–and an integrated strategic communications partner sounds like just the ticket; let’s get down to business.

Want to Talk?

We’re communicators, so we love to listen as much as we love to talk. Get in touch so we can feel each other out.

We want to know what your business objectives are so we can share with you how we’ll help meet them. Knowing what your time frame and budget are for reaching them gives us everything we need to turn around a proposal for you. Email us at info@wrightoncomm.com or call (213) 633-7575 to start the ball rolling.

Not Convinced? Check Out Our Client Testimonials

We’ve compiled a few recent client testimonials on our website, plus over 20 case studies on our award-winning programs.